MSCHF Shoes: Love ‘Em or Hate ‘Em, MSCHF’s Making Numbers!

Come on, you know it hits differently when that outrageous sneaker brand drops something wild! Don’t get us wrong, craving those classic Air Jordans or Nike Dunks isn’t going away anytime soon. But why not spice things up a bit? We love the loud drama of super-hyped, quirky releases just as much. So, are you in the mood for some MSCHF? From viral hits and humor to next-level creativity, controversy, fanfare, and even lawsuits, MSCHF is truly MSCHFing! With the world’s most expensive and surprising products, we sneakerheads can’t help but obsess over these mind-blowing MSCHF shoes. So, let’s check out the freakiest release and the crazy (or creepy) stories behind each one!

What Is MSCHF and Why’s It Snatching Every Big Headline?

With sneaker and streetwear brands battling for attention and hype, MSCHF is crushing it effortlessly. Indeed, we’re all suckers for the insane and unpredictable, and MSCHF knows exactly how to deliver. 

So, who’s behind the madness? Gabriel Whaley, the guy who paid $1 for bad Twitter advice and worked for BuzzFeed, has been orchestrating this chaos since MSCHF’s 2016 debut. For 8 years, they’ve kept us on edge with bi-weekly drops of pure mischief.

Understanding MSCHF is seriously tricky. Their LinkedIn even jokes they’re a dairy company, adding to the enigma. Are they an e-commerce site, marketing firm, art collective, or satire on capitalism? However, the real question remains: Why is controversy in MSCHF’s DNA?

How Did MSCHF Become So Controversial?

So, you get it, MSCHF’s all about blowing our minds and pushing boundaries. Have you checked their “Microscopic Louis Vuitton Bag“? It’s basically a Louis Vuitton OnTheGo, but tiny, about the size of a hair strand! That’s just scratching the surface. But now, let’s start with their big controversies.

If devilish shoes aren’t your thing, let’s kick off with the “Anti-Advertising Advertising Club.” Launched in October 2020, MSCHF paid TikTokers to trash brands. They dropped $100 for bashing Amazon and up to $20,000 for viral rants against Palantir. That’s some serious chaos!

Yet, nothing beats the wildfire that was the Nike MSCHF lawsuit

Nike vs. MSCHF: The Lawsuit That Shook the Sneaker World

Where to start here? Long story short,  MSCHF’s “Satan Shoes” with Lil Nas X stirred up major heat. These Nike Air Max 97s went wild with pentagrams, a splash of human blood, and “Luke 10:18” on the side, a nod to Satan’s fall. Nike wasn’t down with this and hit MSCHF with a lawsuit for trademark infringement. The result? MSCHF had to buy back the shoes and dish out refunds. Drama? You bet.

Why Are MSCHF Sneakers So Expensive?

MSCHF sneakers aren’t just pricey, they’re off the charts, fam. Basically, we’re talking about BIG bucks, not your everyday sneaker retail prices. In fact, MSCHF brand knows how to stir up the aftermarket with those exclusive, limited-edition, and HOT collabs. So, every pair becomes a reseller’s dream come true!

And it’s not just sneakers but MSCHF products too! Remember “The Persistence of Chaos”? A working laptop loaded with infamous viruses that sold for a jaw-dropping $1.3 million at auction. MSCHF even live-streamed the malware running on Twitch, making waves and grabbing headlines.

Now, ready for some MSCHF sneaker awesomeness?

MSCHF Shoes: Controversy Shoes That Flipped The Game

MSCHF Jesus Shoes

Release Date: October, 2019
Retail Price: $1,425
Avg Resale: $2,500

MSCHF Jesus Shoes took the fuss to a whole new level. Dropped in 2019, these kicks had people clutching their pearls. Basically, each pair featured holy water in the soles, making them seem like a divine walk on water. In fact, these bad boys flew off the shelves and resold for up to $4,000 back then. Even Drake rocked the Jesus Shoes, and they became one of the most Googled shoes of the year. Talk about a holy hit!

MSCHF Satan Shoes

Release Date: April, 2021
Retail Price: $1,018
Avg Resale: $1,500 – $10K

If Jesus Shoes got the holy squad buzzing, the Satan Shoes turned up the heat! Basically, MSCHF’s collab with Lil Nas X dropped the “Satan Shoes,” and they were a whole other level of flap. So, these Air Max kicks came with real blood in the sole, a pentagram, and “Luke 10:18” – a verse about Satan’s fall from heaven. And here as we mentioned before, things took a legal nosedive with the Swoosh!

MSCHF TAP3

Release Date: March, 2022
Retail Price: $220
Avg Resale: $80

The MSCHF TAP3 is all about dodging controversy, literally. So, dressed up in yellow and red tape, this sneaker gives a nod to Air Force 1s while keeping things under wraps. In fact, MSCHF’s legal team gave it the thumbs up, so it’s as lawsuit-proof as they could make it. 

Tyga x MSCHF Wavy Baby

Release Date: April, 2022
Retail Price: $220
Avg Resale: $470

The MSCHF Wavy Baby, a collab with Tyga in 2022, sold out in ONE HOUR! In fact, Vans suing MSCHF for ’em came with no surprise, saying they jacked their SK8 style. However, MSCHF clapped back, claiming their design was next-level and all their own. Later on, Vans won court appeal to ban MSCHF from selling those Wavy Baby sneakers.

MSCHF AC.1

Release Date: October 2022
Retail Price: $450
Avg Resale: $399

The AC.1 from 2022? It’s like an orthopedic boot went on a high-fashion bender. Inspired by those medical kicks, MSCHF’s Greenberg saw them as pure genius. So, for $450 (PHP 25k), folks got a bizarre mix of plastic, rubber, and air pumps. Indeed, perfect for making a statement, just don’t use them for balling!

MSCHF Big Red Boots

Release Date: February, 2023
Retail Price: $350
Avg Resale: $260

Chic? Cartoonish? Ridiculous? No matter how you slice it, these big red boots are MSCHF’s biggest hit yet. And yeah, they were proudly among 2024’s most viral sneaker trends. By now, you’ve probably seen them popping up all over your social feeds, they’re hard to ignore. So, these Big Red Boots are made of thermoplastic polyurethane rubber, straight out of a Roger Rabbit cartoon. And the best part? Celebrities and everyday folks alike are rocking them, proving they’re everywhere you look.

MSCHF BWD Shoes

Release Date: April, 2023
Retail Price: $135
Avg Resale: $509

Yep, you heard it right! MSCHF’s BWD shoe has flipped the script on sneakers. So, this wild creation can be rocked forward or backward, thanks to its open-ended design. Basically, rock it with the heel facing back, and you’ve got a bizarre sandal-sneaker hybrid with open toes. Flip it around, and it turns into a chunky mule, exposing your ankle and mostly hiding your foot. Genius or just plain mad? Either way, it’s classic MSCHF.

New MSCHF Shoes: What’s Waiting For Us?

Now, lucky us, we can say MSCHF is all gas, no brakes! The latest drop, the MSCHF Flipped Flop, is definitely more likely to turn heads than break heels! *wink*

And tbh, those bonkers are one to watch for sneaker resellers and hypeheads everywhere. Don’t stress, though, we’ve got you covered. From sneaker reselling tips to the lowdown on sneaker botting, our blog’s got the scoop. Catch ya later, fam!